ALBI is a menswear brand founded in Tel Aviv by Liam Kedem, alongside his father Kedem Sasson, a fashion designer with over thirty years in the industry.
The brand lives between two perspectives. A father who has spent a lifetime understanding how clothes are made. A son who grew up inside that world, and came out of it with his own vision of what men actually want to wear.
That tension is what ALBI is made of.
We design for the man who cares about what he wears but does not want to think too hard about it. Who wants quality without the weight of it. Who wants to look like himself, just more so.
This is where it starts. The rest is in the clothes.
